Join Burgopak Healthcare & Technology at the Vitafoods Conference 2013
Cindy Haast, Business Development Manager at Burgopak Healthcare & Technology, will be presenting during the Vitafoods Conference 2013.
The presentation, entitled ‘Functional Packaging for Modern Day Life’, will explore the challenges and influences of modern day life on packaging design. The need for functionality is not only relevant for the foods that are consumed, but is also reflected in packaging requirements.
Using packaging solutions as case studies, the presentation explores the benefits of functional packaging for consumers and the value it adds to brand owners. The presentation will also focus on the key drivers and challenges in packaging selection for product manufacturers and contract packers, with particular focus on:
- Differentiation through dynamic design
- Unique printable areas for brand communication
- Robust and compact designs keep the pack in tact for the consumer on the move
- A positive experience through memorable and engaging design
The Vitafoods Europe Conference is internationally renowned for the high calibre of its speakers, delegates and the depth of issues addressed. Covering a variety of topics across the nutraceutical industry, it is a must-attend for anyone wanting to keep up-to-date with the latest industry developments and hear from leading thinkers and researchers.
Cindy will be presenting on the 15th May 2013 at 9:30 a.m in the conference centre at the exhibition. For more information please click here.