Burgopak Packaging Solutions Utilised for Aragan Product Range

Posted on September 23, 2013

Aragan, a leading French laboratory that specialises in the use of natural ingredients, has selected Burgopak Healthcare & Technology to package their unique range of probiotics and dietary supplements.

Aragan has now launched five products utilising Burgopak’s bespoke packaging service. The products, Restaure, Sinuflash, Cystiflash, Biotic P10, and Métaflora, are a combination of probiotics and dietary supplements that promote healthy living. The products are available at pharmacies throughout France.

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The packaging employs a patented design that presents the products using a sliding mechanism. The design’s opening and closing functionality is an extension of Aragan’s brand identity. It serves as an added value proposition for customers and provides a point of differentiation in a highly competitive market.

All of the brightly coloured packs contain printed PVC/Aluminium blisters, containing 10 or 20 capsules; in either double or single blister pack formats.

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The design offers Aragan unique printable areas that provide additional space for visual design elements, helping to improve brand communication and deliver vital product information to the consumer. The packaging format can also be adapted to include an information leaflet for additional communication.

The compact design of the packaging provides maximum protection for the product whilst eliminating any unnecessary space, convenient for the modern consumer on the move. This reduction in packaging volume also optimises retail shelf space and reduces shipping costs.

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Aragan intend to utilise Burgopak’s packaging services for further launches across their product portfolio. Nicolas Brodetsky, Managing Director at Aragan, says: “Initially, I was looking for a standard packaging system for our products. In the OTC market and food supplement market it is necessary to offer the patient/consumer a real benefit to attract their attention. Burgopak provided the answer to this and has proven to be a successful packaging solution for our range of products.”

As well as working with clients to design the structural packaging, Burgopak offer services in graphic design, art working and brand orientation. Utilising strong manufacturing partnerships, Burgopak also assist clients in the blistering, manufacturing, and distribution of their products. From the beginning of the project to final delivery of product, Burgopak are dedicated to delivering the right design solution efficiently, within budget, and on time.